Marketing Manager - (Project Manager, Marketing Management)
Prudential Financial
Roseland, NJ United States

Prudential Financial, Inc. is a multinational financial services leader with operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth. The company’s well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, asset management, and real estate services. For more information, please visit www.prudential.com.
This new position in Prudential’s growing Association/Affinity group is responsible for developing, managing and coordinating high-level marketing strategy and projects for a variety of association and affinity clients, as well as establishing and/or improving internal processes and interaction with internal business units.

Working closely with clients (both existing and prospective), their agencies, outside vendors and Prudential internal partners, the successful candidate will be involved in a wide variety of projects, including:

·Developing marketing proposals and calendars
·Expanding our marketing efforts into new areas such as search word, email and web banner advertising, Web 2.0 technologies such as podcasting, blogging and social networking
·Researching and reporting on industry issues including industry and competitive analysis, compliance with regards to new media, ecommerce
·Self-promotion via trade journals, Prudential’s own website, press releases and search engine optimization/advertising
·Acting as a liaison with internal units on initiatives including technological capabilities, sharing of information and resources, trafficking compliance and contract filings, developing risk assessment and privacy agreements
·Coordinating marketing/operations efforts with external business partners
·Developing, maintaining and disseminating client/plan information
·Preparing marketing briefs and more.
·Excellent organizational skills and attention to detail are essential, as is the ability to track multiple projects at once.
·Exceptional client relationship skills and the ability to maintain a professional, friendly demeanor under tight deadline pressure are required.
·The successful candidate will be both an enthusiastic team player with colleagues and internal partners and a strong advocate for the client.
·Candidates should have a minimum of 5-10 years experience in an agency or corporate marketing area, with emphasis on marketing strategy and project management.
·Proficiency in standard office applications is a must; expertise in Excel, PowerPoint and project management software is a plus.
·Some travel will be required for client reports, prospective client presentations and industry conferences.
Prudential is an Equal Opportunity/Affirmative Action Employer and is committed to diversity in its workforce.

Prudential is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity unless contracted with Staffing. Agencies must work with Staffing as the primary point of contact and follow the Prudential application process to be considered for business. Regardless of past practice, all resumes submitted by search firms to any employee at Prudential via-email, the Internet or directly to hiring managers at Prudential in any form without a valid written search agreement in place for that position will be deemed the sole property of Prudential, and no fee will be paid in the event the candidate is hired by Prudential as a result of the referral or through other means. Note: Any search agreement entered into with Prudential before January 2004 is null and void. Search firms are essential to the recruitment and staffing efforts at Prudential and we value the partnerships we have built with our preferred vendors. For this reason, Prudential has established and regularly maintains a preferred vendor list. Please note that even preferred vendors need to have a written search agreement signed by the Director, Recruiting Programs, Staffing at Prudential in place for the specific position in order for a fee to be paid for any candidate referrals.

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Job code: 5566
11149691